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CIE A2 Media Studies-Component 4: Critical Perspectives (Section A: Power and the Media)
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CIE A2 Media Studies-Component 4: Critical Perspectives (Section A: Power and the Media)

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Lesson 3&4 of Exam Component 4: Critical Perspectives Section A: Media debates: Power and the media These lessons cover media ownership and require students to research how diverse (western) media is (or isn’t!). Theories cover: David Hesmondhalgh James Curran and Jean Seaton This lesson also includes a research task in which students choose a media company / owner to study which will then be shared with the rest of the class. For example: Choose a company / person and research the following: What media do they own / do they have a majority control? How well known are the companies and subsidiaries associated? How many different media forms do they own? What impact does this person / company have on the media? Percentage owned Positive / negative impact on society What examples can you find that suggest ‘power’ and ‘control’ over the media Mediated view of social groups Political opinions / influence on democracy / democratic view point Examples of campaigning / marketing messages? Relationship with audience? Access / control over media messages and viewpoint taken Has the person / company ever been investigated for ‘limiting’ or ‘controlling’ their media messages (ie. Impacting negatively on democracy or other ideological issues) Links to Hesmondhalgh and Curran / Seaton
CIE A-Level Media Studies Theory booklet
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CIE A-Level Media Studies Theory booklet

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This 32 page booklet overviews the key media concepts and media language on Representation, Audience, Narrative, Genre, Ideology and Institution. Representation and Audience are covered in detailed ( i will cont. to update). There are also 5 pages that focus specifically on music video and music video theories.
CIE A2 Media Studies Coursework - Representation in Music Videos
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CIE A2 Media Studies Coursework - Representation in Music Videos

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This series of lessons focuses in-depth on representations in music videos. Students are guided through creating their own blog post while they investigate and review representation of; Age / Class & Status / Gender / Sexuality / Race & Ethnicity. Student’s analyse various music videos by not just considering sound, editing, Mise en scene, Camera – shots, movement, angles but also the theories of David Gauntlett’s ‘pick and mix’ and Hall’s ‘representation Theory’.
CIE A2 Media Studies Coursework -Key Features of Music Video
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CIE A2 Media Studies Coursework -Key Features of Music Video

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What is a Music Video? Introductory A2 coursework lessons that overview the key generic conventions of a music video. These lesson focus on Goodwin’s theories specifically Goodwin’s, ‘Key Features of Music Video’ and guide students through creating their own research blog post.
CIE AS Media Studies - Component 1: Foundation Portfolio Film opening task (video) - title sequences
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CIE AS Media Studies - Component 1: Foundation Portfolio Film opening task (video) - title sequences

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In these lessons students will investigate, watch, and research a range of title sequences ( Girl with the Dragon Tattoo, Split, Panic Room) to establish what conventions they should include in their own product and understand the difference between opening credits and a title sequence. Students will cover the work of Saul Bass and then choose a film of their own to analyse. An exemplar answer is included for students using Fincher’s ‘SE7EN’. Finally students will be tasked with creating their own title sequence as a ‘prelim’ task.
CIE A2 Media Studies Coursework - Pre-Production Planning, Branding and Audience
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CIE A2 Media Studies Coursework - Pre-Production Planning, Branding and Audience

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This collection of lessons covers all of the pre-planning work that is to be done BEFORE students film their coursework. The lessons cover ‘initial pitch’ criteria, and criteria for the ‘final pitch’, it guides students through lyric analysis, deciding on a target audience, and examples of mood boards and mind maps. Students will also cover branding and how to create a brand for their artist.